If a form of technology manages to increase productivity while simultaneously saving both time and money for the business, it sounds almost too good to be true. Automation however does just that and its applications in business processes are only just getting started.
Here are 6 business operations that are currently using robotic process automation in some form or another to achieve major savings while freeing up staff to create more valued contributions and focus on business strategy.
1 – Payroll
The automation of payroll and invoice processing is something that most organizations are shifting towards these days as modern automated payroll solutions are easy and quick to integrate into a company’s system. If an organization relies on traditional manual methods for processing payroll, it results in a far slower process with countless hours spent on manually working on excel sheets and other tedious tasks.
Payroll automation also becomes essential for organizations that are looking to reduce their global carbon footprint. Especially large organizations that are looking to automate according to different tax ecosystems, currencies and adhering to local compliance issues. One of the key benefits of payroll automation is, despite its ability to save time and reduce carbon footprint, it’s devoid of human error and inaccuracies.
2 – Marketing
Although AI still is incapable of writing original content, there are many areas of a marketing campaign that benefit from automation.
One example is the automation of email sequences, this helps advertisers reach potential leads in a planned and segmented manner. The best thing about automating this process is once it is set up, there is no requirement for any further human involvement and everything is hands-free. Newsletters or campaign updates are sent automatically according to the mailing list.
Additionally, automation can be used to keep the target audience engaged by publishing content at predetermined intervals. Although this would require the advertisers to keep the marketing content prepared and ready in advance to the date of publishing.
3 – Customer Support
In recent years, the use of chatbots has become quite popular and for good reason. It helps a potential lead or customer get answers to queries or lead them to the FAQ section. Chatbots use sophisticated AI technology to interpret and process queries to provide further assistance or resolve the query.
This enables organizations to address any customer questions of a technical nature as well as help them choose products or services suited to their specific needs, exactly how customer support or sales agent would. In the case where the query is not answered or the customer wants advice on something that is not listed, the chatbot transfers the conversation to someone that is more qualified. This enables businesses to save substantially on human resources as the chatbot handles the vast majority of queries.
4 – Reporting
Automation can also help employees reduce spending time on reporting. Employees are prone to human error; the bigger the sample size, the more chances of mistakes occurring and going unnoticed. Additionally, if the report consists of multiple business operations, it stands to reason that it would be very time consuming if done manually. Inversely, reporting using automation software can accomplish the task within a minute.
5 – Inventory Management
If a business deals in logistics which revolve around shipping physical products, inventory management is crucial. While initially, it would be feasible to manage everything manually, once the business is ready to scale operations, automation becomes a necessary tool for saving time and resources, reducing costs as well as mistakes or errors. Moreover, by automating these aspects of business operations, it will enable businesses to deliver products at a better rate and also keep stock of supplies when they start to diminish.
6 – Alerting
Alerting can be used in various ways depending on the requirements of the business. For example, it can be used to send SMS messages directly to the customer to notify them that their product has been dispatched. Automation using sensors can also be used to notify or alert businesses that a new customer has entered their premises.
Another application is the automation of essential communication between employees. For example, automation can be used once a product has been cleared to enter the next phase of production or it can be used to receive customer feedback after they receive their products.
Automation helps businesses by removing menial tasks from business operations thus allowing them to save on both: time and money as well as all but eliminating inaccuracies and mistakes. The purpose of automation is to use robots and computer software to conduct and fulfill tasks that can be labeled as repetitive and require accuracy. Due to continuous innovations in the field of automation, business operations are becoming increasingly easier to manage and business gains an incredible boost on productivity without compromising on cost and resources.